Richard Small

Richard William Small BSc (Hons), MA

May 2019

It is with deep regret and profound sadness that we announce the passing away of a valued staff member Richard Small. Richard was a devoted lecturer, very popular with students, and an esteemed colleague whose integrity, wisdom and sense of humour were appreciated by all. Richard will be deeply missed. We extend our sincere condolences to his family.



richard small

Delivery of Modules with associated marketing and administration activities.

Services Marketing – Executive recruitment, Qualitative research, Quality in services.

  • Marketing Management
  • International Marketing
  • Leadership
  • Services Marketing
  • Strategic Management
  • Human Aspects of Marketing
  • Operations Management.
  • MBA and BA dissertation supervision. 

Consumer Behaviour, Branding.

Qualitative research, brand related behaviour both industrial and consumer. Executive Recruitment. 

Various. Most notably with marketing of industrial brands – decision making processes, brand perceptions, market positions, convergence with customer strategy, promotional strategies etc. Additionally some consumer work - qualitative research.

Quality in Service –  “front teeth” of a leading consultancy in Total Quality for 2 years – Carlson Learning Company (formerly PA Carlson). Diagnostic research, and account direction. 40+ PLC Board presentations led at Carlson Marketing Group. 

Sold £200,000+ of Executive Search assignments in one year at NLH (an Executive Search consultancy working in technology sectors) 

2 years work with early stage businesses – advising on business planning,

marketing, finance etc. produced £3m in capital at Business Angel Capital.